Is your online store, website or emails providing a hyper personalized experience for your customers? Chances are you still only blast and cast to your customers. Ecommerce has grown up to deliver on the promise of the right message, delivered to the right person at the right time. Hyper-personalization is the key to success in a crowded field of eRetailers all vying for your customer’s dollars.
eCommerce Solution Provides Hyper-Personalization for eRetailer Customers
Is your online store, website or emails providing a hyper personalized experience for your customers? Chances are you still only blast and cast to your customers. Ecommerce has grown up to deliver on the promise of the right message, delivered to the right person at the right time. Hyper-personalization is the key to success in a crowded field of eRetailers all vying for your customer’s dollars.
Advertisers Overwhelmingly Underwhelmed
Advertisers are seeking to spend less and get more. Recent survey reveals that agencies are in for a revolution that includes performance being part of the compensation picture. Spells a bright future for small and medium sized digital shops though.
Why Walmart Is Fueling The Debate on The Online Affiliate Tax Law
Think of this statistic I once heard, 17 cents of every retail dollar spent in the world is pocketed by Walmart. Wow, thats some clout. But when it comes to clout online, Walmart lags a far second to Amazon and eBay in terms of traffic. According to Compete.com’s latest unique visitors for the top sites
Privacy Bill Of Rights – Are Two Agencies Better than One?
Online Privacy is a hot button issue, and now the US government wants to have two agencies pressing the button on who’s not playing fair. The question is, is this really necessary.
When is Google Getting Into CPA On Mobile?
If Google’s Next Frontier is Mobile Advertising So Where’s Cost Per Action Fit In? Recently, Google held its Q3 earnings call with analysts. Google touted a $1B annual revenue number from mobile ad revenues. They also revealed they feel that display will be a large part of the ad revenue going forward. But nowhere did
Advertisers Overwhelmingly Underwhelmed
Advertisers are seeking to spend less and get more. Recent survey reveals that agencies are in for a revolution that includes performance being part of the compensation picture. Spells a bright future for small and medium sized digital shops though.
Underground 8 Conference: Don’t Miss Expanding Your Business Mind
Underground is one of my favorite conferences because unlike AdTech or Affiliate Summit, it is actually a learning experience and not a rushed, too many speakers I don't care about affair. For everyone reading this who religiously attends the "industry" events, give yourself a break and attend a conference where you will actually meet new people who will open your eyes to a whole "underground" of offers and traffic you probably never knew existed.
Why Walmart Is Fueling The Debate on The Online Affiliate Tax Law
Think of this statistic I once heard, 17 cents of every retail dollar spent in the world is pocketed by Walmart. Wow, thats some clout. But when it comes to clout online, Walmart lags a far second to Amazon and eBay in terms of traffic. According to Compete.com’s latest unique visitors for the top sites
An Update on Online Privacy From My Internet Attorney
It comes as no surprise that my internet lawyer, Richard Newman, keeps me up to date on privacy issues. In fact as my online attorney, he has advised me to make sure that I divulge that privacy online is a misnomer. In my opinion, it’s not only a not only a misnomer, but a misguided
MobiRescue Saves Cart Abandons With Text – 833% ROI
71% of shopping carts go abandoned, now using mobile text/sms messages is achieving 800% ROI for online advertisers that have adopted it. MobiRescue.com has pioneered an innovative, inexpensive and simple to integrate solution for saving shopping cart abandons using sms text messages.
SMS Mobile Marketing Has Its Legal Risks
Mobile marketing through text messagines (SMS) is becoming a hot topic in affiliate legal circles. With the help of attorney Richard newman, we attempt to sort out the issues surrounding sending of sms text messages as well as basic recordkeeping practices that can help guide mobile advertisers and publishers through the maze of regulations at both the state and federal levels.
Privacy Bill Of Rights – Are Two Agencies Better than One?
Online Privacy is a hot button issue, and now the US government wants to have two agencies pressing the button on who's not playing fair. The question is, is this really necessary.
