Tag Archives: Jim Lillig

Advertisers Overwhelmingly Underwhelmed

Advertisers Overwhelmingly Underwhelmed

Advertisers are seeking to spend less and get more. Recent survey reveals that agencies are in for a revolution that includes performance being part of the compensation picture. Spells a bright future for small and medium sized digital

The Insider Game – Building The Perfect CPA Campaign for Advertisers

Are you pissed? I am. For the past several years, after I sold my shares in the company I started back in ’97, SK Intertainment (the owners of the wildy popular MrSkin.com) I looked around for the next hottest trend.